Getting your keyword right is the first step to content success.
When well done, tools for keyword research will help you analyze your writeup even before you write the first word.
Data obtained from tools for keyword research can be used to predict how well your article will do, find you the best keywords to target for your work, and ultimately guide you throughout your project.
Yeah, investment in a powerful keyword research tool will be worth the money, but for many starters, paying for these tools might not be justifiable.
While the more advanced tools can present you with deep data about your blog post or even the entire website, my aim here is to introduce you to simple, effective tools for keyword research that satisfy the following conditions;
- Free to use or at least offer free options that are free for a lifetime
- Easy to understand even if you presently know nothing about SEO or keyword research
- Present accurate data that you can bank upon to give you information about your keywords and
- Offer you all the basic information you need to rank for the term you’ve picked.
At the very minimum, the free SEO keyword research tool that I came up with meets these standards. As you will notice while checking them, you will discover that you can even use them in combinations.
The idea is that you want to access all the data that the top blogs are accessing without spending any money like they do.
Therefore, I present to you my top 9 best free keyword research tools that help you discover winning keywords and analyze them, yes, for free.
Free keyword research tool 1: Google trends
Google trends is a great keyword research tool from Google. All you require to access this tool is your Gmail account.
Google trends give you an estimate of the popularity of a keyword over some time, 100 being the peak popularity and 0 indicating insufficient data for the targeted keyword.
Also, with this tool, you can compare the result of two related keywords to make a better decision.
For instance, let’s consider these two long tail keywords;
Free tools for keyword research
Tools for keyword research
From the image results, Google trends show the popularity of each keyword.
But comparing these two related keywords can give you a better view of how popular these keywords are so you know which is better to create content for among the two keywords.
The major drawback of the Google trend is that it doesn’t give an accurate search volume for keywords, and unlike other free tools for keyword research, it doesn’t give suggested keywords. It means that you have to generate your seed keyword before using the Google trend.
But this is a great tool, and you can trust its data because it is directly from Google.
Free keyword research tool 2: Answer The Public
Answer The Public is one of the most popular free tools for keyword research, though it has a paid version. But everything you will need, you can get with the free version.
Answer The Public gets its data from Google keyword planner and Google autosuggest, so its data can be trusted.
Answer The Public finds Questions, Prepositions, Comparisons, Alphabetical, and Related.
So, how do we use Answer The Public?
Step1: Enter your keyword in the search bar. Let’s use the keyword;
The first set of results is the Questions. These are the are, can, how, what, when, where, which, who, why, and will.
You can view the result in either the visualization or the data mode
Visualization mode for this search result(regular list)
Data mode for this search result
Next, we have our Prepositions results for the search result. These are the can, for, is, near, to, with, and without
These are the results that fit in with these prepositions. Take a look at the first result that fits in with the “can” preposition.
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Then, we have other results; the Comparisons, Alphabetical, and Related search results.
From this illustration, you can see that Answer The Public is an awesome free tool for keyword research that provides powerful ideas on what people are searching for. All the results are related to your seed keyword.
The drawback to Answer The Public is that it gives no clue about the volume of searches for these keywords.
To get the best of Answer The Public data in this regard, you will have to combine this tool with another, specifically, one that gives the volume of searches for these keywords.
Free keyword research tool 3: Ubersuggest
Ubersuggest is unique for its free version. Though, To get the best of Ubersuggest, you might have to subscribe to its paid plan at a later time.
This keyword research tool makes this list because it has some awesome free features that other paid tools don’t give you. And as of the time of writing this article, you have access to these free features for life.
To get started with Ubersuggest, you will have to create an account, and then you are allowed to perform three tasks within 24 hours. If you want more, you will have to subscribe to any of its paid plans or wait for another 24 hours.
In the free plan, you can perform the task of knowing the search volume of your target keyword.
If you combine this feature with tools such as Answer The Public or Google trends, you can know the estimated search volume of your targeted keyword. This helps you make an informed decision about your content.
Once you’ve signed into Ubersuggest, click keyword on the left options tab, then keyword ideas.
Type in your keyword. Ubersuggest will display important data around this keyword, such as search volume, CPC, and organic ranking difficulty for the keyword.
There are other things you can do with Ubersuggest. You can check your website SEO score, check for related keyword research around your seed keywords, access your competitors, etc.
The major drawback to Ubersuggest is that you have a limited amount of tasks you can perform per day on the free version.
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Free keyword research tool 4: Soovle
Soovle is a web engine that brings together all the major search engine providers’ suggestion services in one location.
Just imagine Google suggestions, Soovle copies this model but not just bringing Google results, but also from popular engines such as Answers, Amazon, and Wikipedia.
This presents you with keyword ideas in your niche that you can create
Free keyword research tool 5: FAQfox
FAQfox is a cool tool that finds questions that people want answers to, based on any specific website you want such information from.
The great thing about this tool is that it helps you know what questions your audience is asking.
If you can answer these questions with your content, then such content will be high in demand.
Free keyword research tool 6: H-Supertools
H-Supertools is one of the free tools for keyword research tools that offer a range of features, all for free.
With H-Supertools, you can generate related search results for your seed keyword. You can also view important metrics such as the monthly search volume, CPC, and search volume difficulties.
All you have to do is to input your seed keyword in the search bar, and it will display these data and suggested related keywords.
But where does Hsupertools get its data from? I can’t guarantee its source, though it’s claimed to come from Google search data.
Free keyword research tool 7: Google search console
Google Search Console is a tool that allows you to monitor the performance of your website in organic search. This implies it displays a lot of information about the keywords for which you currently rank.
There are many ways to use Google search console data which reveals several valuable pieces of information.
This report will provide you with a wealth of information on keywords you should be focusing on even more. It shows you keywords that you are getting impressions for. It shows you keywords you are ranking for yet not getting a lot of CTRs.
This is a cheap way to know classic keywords that are unique to you and have the potential to do well, even without using any other research tool. The fact that this data comes from Google makes it even more appealing.
All you need to do is connect your website to the Google search console.
Free keyword research tool 8: Keyworddit
KEYWORDDIT is a great tool for anyone who is just beginning to blog. That doesn’t mean that it’s not useful for experienced bloggers too.
Keyworddit is a tool that helps you to mine topics from Reddit.
Input a subreddit, and this tool helps you pull out titles on threads with up to 500 or more keywords.
For example, if I’m in the Dog niche, this Dog subreddit result shows me topics about dogs that people are searching for and discussing on Reddit.
To know more about this content, click the Context link. it will display search results of this topic on Google search.
If you have a blogging niche but don’t know what to write about, this will be a great tool to help you gather ideas.
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Free keyword research tool 9: Google search
I was wondering if I should make Google the first or last on my list. Anyways, I feel that Google is the best of the free tools for keyword research that exists.
If you are used to the autocomplete feature of Google, you’ll agree with me that you can generate an infinite number of search results for any keyword.
Once you type in your seed keyword in the Google search bar, Google displays a list of related terms that people are searching for.
The next thing to take note of is the Related search that does show up.
You can keep repeating this cycle to generate as many more related search results as you like. These are keywords that Google knows that people are searching for around your main topic. This can help you generate an unlimited amount of keyword data to create content around.
Conclusion: Free Tools For Keyword Research
Do not write a line of content without thorough keyword research. Keyword research helps you get into your audience’s mind so you can serve them exactly what they are hungry for.
The challenge is that many tools that will help you carry out thorough keyword research are not free. But what if you don’t have the budget to pay for these keyword research tools? What if you just started creating content and you don’t want to spend?
The good news is that you still can carry out thorough keyword research using great tools for free.
I have compiled this list of 9 top free tools for keyword research that can help you get your winning keyword, and yes all for free.
Do you know of any other top free keyword research tool that we can add to this list? Please share with us in the comment section.
We love to hear from you.